Statement of Intent (approx. 500 words).1
• Real-life story magazine covers and contents pages: Two or three pages for each of the first two editions (based on choice of single or double page spread).
• Magazine distribution method: Content must be suitable for retail distribution.
• Number of web pages: One homepage and one linked page.
• Cross media production target audience: A primarily 16–25 year old mass market audience that expects to be emotionally engaged.
Representation of at least two different social groups (e.g. as defined by age, gender, race and ethnicity, sexuality).
Original audio or audio-visual content appropriate to the online website.
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